Susan specialises in bespoke Personal Brand Photography across Edinburgh and further afield! No matter what stage of business you are at, brand photography can help you to stand out online and attract the right clients who not only want to work with you, but trust you as the expert in your field.
You can visit Susan’s Brand Photography page here.
What is Personal Brand Photography?
Brand photography and Personal Brand Photography are types of photography that focus on capturing images that accurately represent a brand or personal brand. This can include a wide range of images, such as professional headshots, lifestyle images that showcase a person’s personality and values, and images that demonstrate a person’s expertise in their field product photos. It can also include lifestyle images that showcase the brand’s products in use, and behind-the-scenes photos that give customers a glimpse into the brand’s personality, culture and values.
Personal brand photography is used by professionals, such as entrepreneurs, coaches, and consultants, to promote their business, communicate their brand’s values, personality, and message to their target audience and establish themselves as experts in their industry.
It can be used by business owners in a variety of contexts, including on the company’s website, blog posts, social media channels, and in traditional marketing materials like brochures and advertisements.
Brand photography is a great way to get images for your social media that will encourage engagement and will help your ideal client get to you know you, like you and trust you.
Susan says “One of the things I love about personal brand photography is that each shoot is different and unique, I get to see the bones of the business, to see how it ticks, the process that go into it… I think in general, people are really nosy, we love to see this kind of stuff!”
Susan undertakes personal brand photography in Edinburgh, Glasgow, Dundee, Aberdeen and all across Scotland, England and beyond.